You style your hair perfectly in the morning.
Then a few hours later, the sides start sticking out again.
For men with thick, straight, or strong hair, this can be a daily frustration—especially in Singapore’s humid climate.
Cutting the sides shorter may seem like the obvious solution.
But sometimes, shorter hair can actually stand out even more.
This is where a down perm can help.
At HIRO GINZA PREMIUM BARBER, we use down perms to gently control unwanted volume and help the sides sit closer to the natural shape of the head.
The goal is not to make your hair look obviously permed.
It is to make it look naturally more controlled.
For professionals, this can create a cleaner and more refined silhouette without relying on heavy styling products every morning. It can also work particularly well with business haircuts, two-block styles, and other hairstyles where controlling the sides is important to the overall balance.
However, a down perm is not necessary for everyone.
Before recommending one, our Japanese barbers consider your hair texture, strength, growth direction, head shape, current haircut, and the result you want to achieve.
Sometimes the right haircut is enough.
Sometimes a down perm can make that haircut significantly easier to maintain.
Premium barbering is about knowing the difference.
Located inside Raffles Hotel Arcade, HIRO GINZA PREMIUM BARBER combines Japanese barbering techniques, personalized consultation, and thoughtful hospitality to create hairstyles designed around the individual.
If you spend every morning trying to push your sides down, you may not need stronger styling products.
You may simply need a better solution.
328 N Bridge Rd, Unit #02-38
Raffles Hotel Arcade, Singapore 188719
HIRO GINZA PREMIUM BARBER
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